Unlock Your Incentive Potential
Welcome to our resources page.
Here, you’ll find valuable insights and tools designed to help reap the best ROI from your channel incentive strategies.
Dive in to discover how Incentivizer™ can empower your sales efforts.
Blogs
Why Channel Partners Don’t Prioritise Your Product (And How Incentives Fix It)
Channel partners sell what benefits them most. Learn why your product gets overlooked, and how channel incentives drive focus, engagement, and sales.
Why Indirect Sales Models Need Incentives
Learn why your indirect sales model needs incentives to drive partner focus, influence behaviour, increase participation, and deliver predictable growth.
Customer Acquisition Strategies: Incentive Strategies
Learn how incentives support customer acquisition strategies across awareness, trial, and conversion, without discounting or eroding value.
Video Hub
Marketing lessons from the front line, behind‑the‑scenes agency life, team challenges and banter — all in one video hub.
A guide to Marketing Development Funds, Co-op and SPIFs
A straightforward guide to MDF, co‑op and SPIFs, explaining what they are, how to manage them, and how to use them to fund incentives with measurable ROI.
Incentive Software Explained
Learn how modern incentive software automates claims, rewards and ROI – helping vendors run faster, higher‑impact incentive programs.
4 Proven Incentive Strategies to Supercharge Your Product Launch
Launching a new product? Success depends on more than innovation. It requires motivated partners. In this blog, we reveal four actionable incentive strategies designed to ensure your launch makes a lasting impact.
Deal Registration vs Sales Accelerator Incentives
Compare deal registration incentives and sales accelerator incentives to find the best approach for driving partner engagement and boosting revenue.
Five Steps to Winning Incentive Strategies in 2026
Our 2026 guide reveals why engagement has dropped, how automation and AI are levelling the playing field, and introduces the five pillars for winning strategies.
Partner Motivation: What Really Works?
We combine behavioural psychology with smart incentive technology to help you design programs that engage, inspire, and perform.
Choosing the Right Incentive – A Guide
Great incentive programs start with a clear understanding of the behaviours you need from partners and the constraints your team operates under.
Introducing Incentivizer™ the Standalone Incentive Software Platform
Introducing Incentivizer, the standalone channel incentive platform! Launch channel incentives fast. Build the right behaviours. Scale on your terms.
Knowledge Hub
Incentive Playbook
Our proven framework for designing, running and scaling channel incentives that deliver real business impact and a positive ROI.
Incentive Research
Find out how many incentives vendors run a year, what sort of impact they have and what makes a salesperson sign up for one incentive over another.
Terminology Hub
Incentivizer Glossary
A plain‑English glossary created to help teams understand channel incentives without the jargon.
