Sales Accelerator Incentive
Need to pull deals forward to hit target?
Healthy pipeline, but deals not moving fast enough?
Run a Sales Accelerator Incentive!
Table of Contents
What are Sales Accelerator Incentives?
Sales Accelerator Incentives are a short-term program designed to boost sales velocity by motivating your channel partners’ sales reps to prioritise your products and close deals faster. It’s typically deployed when you need to hit a quarterly or end of year target, clear inventory, or drive focus on strategic offerings.
Think of it as a turbo boost for your pipeline, encouraging and rewarding your channel participants for going the extra mile.
How it works
The concept is simple: reward overperformance. Participants earn rewards when they exceed predefined sales thresholds. For example:
- Hit 100% of target, based on forecast pipeline? Great, you’ve done your job.
- Go beyond and exceed forecast? That’s where accelerators kick in, unlocking rewards for closing deals that were outside the forecast or bluebirds that weren’t even in the pipeline.
This structure creates urgency and excitement.
To discover more about how you can run an incentive, please read our FAQs.
Incentive Outcomes
Sales Accelerator Incentives work because they tap into both intrinsic motivation (achievement) and extrinsic rewards (prizes, recognition). The results speak for themselves:
Revenue growth
Vendors typically see a 30–35% uplift in accelerated deal closure.
Focus on priority products
By tying rewards to specific SKUs, product families or solutions, you steer channel sales attention where it matters most.
Healthy competition
Using leaderboards and tiered rewards fosters a performance-driven culture among partners.
Benefits of Sales Accelerator Incentives
For Vendors
- Fast Set Up: Incentives can be set up and live in just 48 hours.
- Immediate Impact: Perfect for end-of-quarter pushes or product launches.
- Scalable & Simple: No heavy admin; just claims, approvals, and reporting.
- Clear ROI: Built-in analytics shows you what’s working and what isn’t, so you can add extra rewards on the fly with spot prizes if you need to drive more activity. You’ll also learn how best to optimise future campaigns.
For Participants
- Instant Gratification: Rewards delivered quickly, keeping motivation high.
- Transparency: Clear rules and real-time progress tracking.
- Recognition: Top performers get the spotlight, boosting morale and loyalty.
How Incentivizer™ helps
- Launch your incentive fast (often within 48 hours)
- Get instant visibility of all opportunities
- Approve or decline each opportunity claim in a single click
- Issue instant rewards to partner salespeople that generate qualifying opportunities globally, in most major currencies
- Get real-time reporting of pipeline generated; drill down to identify partners or regions that are underperforming
