New Product Incentives
Finding it hard to drive early adoption through the channel?
Want your latest offering to hit the ground running?
Run a New Product Incentive!
Table of Contents
What are New Product Incentives?
New product incentives are designed to accelerate sales of a new product or solution. It helps get it to market quickly and build market share. It’s often preceded by an enablement incentive to build seller product knowledge, improve opportunity identification and boost confidence.
Best for: new product launches, competitive takeouts, GTM pivots.
How it works
Set hero motions
Define standout actions that drive impact; such as the first three wins per partner, wins in named accounts, or competitive swaps.
Keep rules simple
Limit criteria to one or two SKUs or use cases to reduce friction and make participation easy.
Recognise early champions
Celebrate early achievers publicly to build momentum and inspire others to join in.
For more information on how Incentivizer works, read our FAQs.
Incentive Outcomes
Faster traction
New product incentives accelerate sales activity and focus among channel salespeople while reducing hesitation to pursue new opportunities.
Mindshare capture
Early wins build confidence in the market and opportunities, creating momentum that compounds over time.
Benefits of New Product Incentives
For vendors
Faster time-to-market with early wins, plus valuable references and insight into which use cases resonate most with customers.
For participants
Clear targets, simple claim processes, and instant rewards for early wins keep engagement high and motivation strong.
How Incentivizer™ helps
- Launch your incentive fast (often within 48 hours)
- Get instant visibility of all opportunities
- Approve or decline each opportunity claim in a single click
- Issue instant rewards to partner salespeople that generate qualifying opportunities globally, in most major currencies
- Get real-time reporting of pipeline generated; drill down to identify partners or regions that are underperforming
